The advent of the Internet and agency websites was without doubt the ‘Game Changer’ of the late 90′s. Prior to that you’d never heard of realestate.com.au or the huge array of portals that now provide the first point of contact to our businesses for what some say is up to 90% of their business. Similarly the rise and rise of the use of social media sites in the daily lives of Australian’s is having a significant impact on the way Australian’s communicate, research and transact their purchases from as minor as a pizza to as important as their home purchases and investments….. Continue reading →